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A private sale shopping website catering to moms and families, Totsy was founded by Guillaume Gauthereau and Christophe Garnier in late 2009. Members, who join the site for free by request or invitation, gain access to brand-specific exclusive sales, which last two to three days and sometimes only an hour (for special sales). During these events, members can avail of designer baby gear, children’s apparel, toys, educational materials, prenatal care products, and more for as low as 10 percent of retail prices.

As the first private sales company to become completely eco-friendly, Totsy plants a tree in the Amazonian highlands in Tarapoto, Peru in honor of each customer’s child when they make their first purchase. Totsy supports green partners whenever possible, does not use excessive packaging materials, and recycles in its New York office as well. Additionally, the company has teamed up with TerraPass and sponsors projects that reduce carbon emissions and promote clean energy.